Cornerstone Sponsorship: BrainShare® 2008 Partner Program

Maximum Visibility – Maximum Returns

Price:  $100,000
Quantity:  1

New for BrainShare 2008, this is the optimum choice for complete access and visibility. Reserved for ONE Novell Technology Partner (to be approved by Novell)

Cornerstone Sponsor Benefits

The Cornerstone Sponsor receives the highest level of exposure and contact with key conference audiences. Imagine how you could maximize the following marketing opportunities:

Pre-conference Marketing

Before the conference even starts, you'll enjoy the following:

• Prime logo placement on the BrainShare sponsor home page (www.novell.com/brainshare/sponsor/) with a link to your company’s web site. We’ll also integrate your logo on the front page of the BrainShare web site (www.novell.com/brainshare/) for additional exposure.
• A web feature on your company’s participation at BrainShare
• A BrainShare web banner for your company’s web site
• Your logo on pre-conference communications
• One-time, pre-event use of the BrainShare attendee database (attendees have the option to opt-out of the list)
• Targeted email message to all attendees via the BrainShare Network

Conference Marketing

Then, when BrainShare is in full swing, you'll receive:

• 15 minute Keynote address (Limited to CxO-level speaker, as approved by Novell. Exact date/keynote/time-slot to be determined.)
• Two Breakout Session presentations, each presented one time (schedule, subject matter and content to be approved by Novell)
• 12 full-conference passes (a $22,740 value) that can be used by your employees, strategic partners and/or customers (Additional full-conference passes are available at a discounted rate upon request.)
• Company logo on conference bag. (Co-branded with Novell. Offer ends November 30, 2007)
• Registration sponsor. Your logo will be on signage welcoming attendees as they register for a wonderful week of learning.
• Recognition (your logo and a 150-word company description) as the Cornerstone Sponsor in BrainShare promotionalvmaterials and conference guides
• Prominent onsite banners featuring your company as the Cornerstone Sponsor
• Special recognition of your sponsorship in all general sessions as determined by Novell
• A meeting room in the PartnerNet Showcase Exhibition Hall consisting of one round table, four chairs, one Internet connection, one 10-amp power outlet and one co-branded company sign (Novell will assign room)
• Inclusion of one piece of collateral in the attendee registration bag (subject to deadlines and Novell approval)

Post-conference Marketing

Even after BrainShare ends, you still have valuable opportunities. You'll receive:

• One-time, post-event use of the BrainShare attendee database (Attendees can opt to exclude themselves from the list).
• Continued logo placement on the BrainShare Web site for a minimum of three months following the conference.