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Could a Podcast Boost Your Business?

In most social situations, being a know-it-all, blabbermouth, or self-proclaimed expert are surefire strikes against you. But when it comes to the world of online broadcasting, these traits might just be your saving grace. Just think of it—for once in your life, being an insufferable windbag who tends to dominate every conversation could really come in handy!

Submitted by: mvessel on Mon. 10.13.2008
Filed Under: Solution Provider, Cool Solutions
Topic: Tips for Small Business Owners, VAR Tips and Tricks

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Does Your Marketing Message Match Your Product?

In this day and age, the quality of your firm’s marketing message can mean the difference between success and failure. But with the race for competitive advantage more heated than ever before, it’s virtually impossible to make your mark without a targeted, effective branding campaign.

Submitted by: mvessel on Mon. 10.13.2008
Filed Under: Solution Provider, Cool Solutions
Topic: Tips for Small Business Owners

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Gas Prices Hurting Your Business? Ease the Pain with These Smart Tips

Between economic woes and natural disasters, the pain at the pump has gotten all too acute for many American consumers in recent months. Although most media reports on the problem have focused on the impact of rising gas prices on individuals and families, many small business owners are beginning to feel the crunch, as well.

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Fostering Productive Creativity in the Workplace

Is it possible to harness the proven business advantages of a creative workplace—such as improved problem-solving, greater innovation, and out-of-the-box strategies—without going off the deep end? According to the experts, even a few small changes can significantly boost your team’s ability to tackle problems creatively.

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Helping Nervous Buyers Across the Finish Line

You’ve carefully cultivated a tough prospect from the very first point of contact. After weeks or even months of deliberation and hand-wringing, they’re finally showing signs of being ready to sign their name on the dotted line. Now, you just need one final push to get them to make a commitment.

Submitted by: mvessel on Tue. 09.30.2008
Filed Under: Solution Provider
Topic: Tips for Small Business Owners

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Take Steps to Disaster-Proof Your Business

Although the recent spate of natural disasters have passed through leaving relatively little damage in their wake, we’ve all seen how much havoc a storm, earthquake, fire, or another unexpected calamity can wreak. In seconds flat, a disaster in this league can undo a lifetime of work and investment. And yet, surprisingly few business owners have a standing disaster plan in place.

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