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Enterprise Apps Are the New OS

Bret Fitzgerald

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February 21, 2013 12:15 pm

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Novell’s Global Marketing manager for ZENworks Justin Strong made some strong claims recently.  So much so that Mobile Enterprise just had to publish them.  Here’s what he had to say:

As consumers, we’re bombarded with apps for every conceivable function – whether it’s texting customer service, online banking, hailing a cab, scanning a code, tracking fitness and about a million other things.  If you can think of something to do, there’s an app for it.

appsWe continue to download apps at a rapid pace; according to ABI Research, app downloads hit 81 billion at the end of Q3 in 2012. This is happening for two very specific reasons – one being that it’s easy and the other is that these apps improve or simplify our everyday tasks.

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Categories: Expert Views, General, PR Blog, ZENworks, ZENworks Mobile Management

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