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Advertise using Cool Solutions Survey Sponsorships

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1 October 2007 - 2:51pm
Submitted by: partnerguys

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A Novell Technology Partner may sponsor a survey on Cool Solutions by providing the incentive prizes that will cause people to want to take the survey. No other fees are required for this sponsorship -- this service is a benefit of your PartnerNet membership. The survey must meet these guidelines:

  1. Relevant and applicable to the target audience (you wouldn't ask GroupWise questions of the SUSE Linux Enterprise Server readers)
  2. Not disparaging of Novell or other Novell partners
  3. Include questions that would be of interest to Novell as well as the partner (to help us discover market trends, customer needs, etc.)
  4. Not to exceed 20 questions.

Complete survey results will be shared with the sponsoring partner, but will be the property of Novell, Inc. (You couldn't sell the results, for example, or post them on the web. Results should be used for your internal research purposes.)

You may ask one lead generation question such as, would you like someone from [your company name] to contact you about ____?

PROCESS

  1. Select the prizes (generally speaking, it's good to have three or more prizes to be awarded via random drawing once the survey is closed). These typically range from cool gadgets like iPods, to laptops, to mobile phones. Many have used Amazon.com gift certs in various amounts -- easiest to deliver to the recipients, but not quite as flashy looking on the web page. The choice of prizes is up to you, based on your own budget. Just remember that the whole idea is to catch the attention of the readers.
  2. Send the survey questions (and answer choices) to ssalgy@novell.com along with information about the prizes including links where we can grab images of them, and we'll create the survey and send you the link.
  3. Once you approve the survey, we'll include it in Cool Solutions, and send an invitation to take the survey out with all relevant newsletters.
  4. We'll provide you a link where you can monitor the results as they come in.
  5. Once you are satisfied with the number of responses (or your time-frame ends), we will close the survey, send you a final spreadsheet with all the results, and conduct the random drawing for the winners.
  6. We deliver the contact information for all the winners to you, and you work with them to inform them that they won, and get their shipping information.
  7. You send out the prizes.


Author Info

1 October 2007 - 2:51pm
Submitted by: partnerguys




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