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Technology as a Commodity Utility Keeping the Lights on OR
Technology as Innovation Driving Business Growth

Two articles from last week have caught my attention as well as the continued pressure in corporate objectives to use technology to drive business growth and be an enabler, differentiator in the market and not just a utility running the business like electricity as a commodity. It catches my attention both from a marketing perspective and the role of technology to drive business growth. Read On......

We're pleased to offer this IDC Technology Spotlight covering Novell File Management Suite. It examines the operational challenges that arise as more storage is consumed for file-type data and as new policies for the long-term retention of file-type data emerge. You can use it freely with your customers and prospects when discussing NFMS.

Having a reputable third-party like IDC discuss the customer challenges and the unique benefit that the Novell solution provides is very valuable. Feel free to cascade to your teams, email, or post this document. We have unlimited rights to use it for a year.

Read more for the link to this resource.

Virtualization, Cloud, Fabric, Heterogeneous Complexity, Mini-Suites, Business Alignment!

I am back from my annual trip to Orlando for the Gartner Infrastructure and Operations conference. Always time to re-charge and ponder positioning of my product and solution. This year's conference was particularly exciting with the adoption of new computing options: virtualization, cloud, fabrics and the list continues. Techies love their new toys, business seeks growth options through agility and then there is always that afterthought of management - control with flexibility and agility! It is possible! Read On . . .. .. ..

Ross Chevalier, Americas CTO, talks about use cases with ZENworks Application Virtualization. Patrick Hynes, Americas Endpoint Management Solutions Director, also gives a quick 1-2-3 intro to ZAV's benefits.

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Travis Grandpre, Product Marketing Manager, and Alex Evans, Product Manager, talk to Doug and Randal about Data Synchronizer. The Conversation touches on the technology or the engine which is Data Synchronizer and then focuses on the products, which are Data Synchronizer Mobility Pack and the other Data Synchronizer Connectors. Listen to hear about which customers to approach, top customer benefits, brief mention of competitive products, and more.

Read more for the link to this resource.

Significant benefits are associated with adopting cloud services including lower capital expenditures, less need for on-site support and improved scalability and flexibility. We've all heard "Well, the cloud is going to change everything."

That's all well and good—very good, but migrating to the cloud also carries with it data security risks and legal and regulatory compliance obligations.

Has BSM crossed the chasm?

John Dragoon's blog post (http://www.novell.com/company/blogs/cmo) got me thinking about a common discussion that occurs regarding BSM. The Novell Business Service Management technology has been in the game for >12 years now and one would think it is mainstream by now, especially in terms of how fast technology updates come to market. It's interesting in that BSM isn't a technology, but rather a practice IT organizations are attempting to achieve in aligning to the business and speaking in terms of services. It's hard to believe that in >25 years (I started at age 12) this nut still hasn't been cracked. Yikes! “Glue and a View” technology is as close as I can think one can come to addressing the alignment with a pure play technology, however, takes the clever IT leader to best understand how to use the “glue” to create a “view” that enables the team to acknowledge-assess-act in market time to market conditions leveraging the technology to call these audibles before the game goes awry as the next outage headliner. I see the daggers in the hearts of my developer friends with this over simplification of a “rich” integration engine that presents metrics as information about services in real-time to have a “view” of technology as services in the most complex of environments. Read on.........

In May 2010, VMware announced a new pricing promotion for ThinApp, their application virtualization solution, centered on a Windows 7 migration theme. This memo is intended to help prepare you for customer conversations regarding the offer.

Read more for the link to this resource.

Hear about the sales tools and resources available that will help you effectively position and sell the Identity Manager 4 family of solutions to your customers.