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Filtered by: VAR Tips and Tricks

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Supercharged Sales Training

Planning a training session for your sales staff? Good for you. Experts say that professional development opportunities are a great way to help your team stay sharp, motivated, and professionally fulfilled.

Submitted by: mvessel on Mon. 07.28.2008
Filed Under: Solution Provider
Topic: Tips for Small Business Owners, VAR Tips and Tricks

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Making the Most of Your High-Potential Employees with a Mentorship Program

Each time you go through the hiring process, you probably have sky-high hopes for your new team member. However, that pesky law of averages dictates that the vast majority of employees will fall into the middle quadrant, performance-wise. And yet every so often, you just have a nagging sense that this salesperson might be the one to help you take your business to the next level.

Submitted by: mvessel on Fri. 07.25.2008
Filed Under: Solution Provider
Topic: Tips for Small Business Owners, VAR Tips and Tricks

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How to Turn Product Features into Customer Value

The emerging paradigm in marketing hinges on your firm’s ability to seek out, identify, and address your customers’ needs. But the process of making the connection between what your products can do and what your customers need done can often be harder than it sounds.

Submitted by: mvessel on Mon. 07.21.2008
Filed Under: Solution Provider
Topic: Tips for Small Business Owners, VAR Tips and Tricks

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How’s Morale? Pump Up Your Team with These Simple Tips

Is there a gray cloud hanging over your office? Have you started to sense a certain lack of energy and motivation among your team members? Do hangdog looks and furrowed brows greet your arrival every morning? If so, you just might be facing a morale shortage.

Submitted by: mvessel on Fri. 07.18.2008
Filed Under: Solution Provider
Topic: Tips for Small Business Owners, VAR Tips and Tricks

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Your Best Customer is About to Jump Ship—Now What?

If you’ve got a customer or two who has been grumbling about making the switch to another provider, now is the time to swing into action. Here's what to do if you find yourself on the receiving end of that dreaded telephone call from a prized client.

Submitted by: mvessel on Wed. 07.16.2008
Filed Under: Solution Provider
Topic: Tips for Small Business Owners, VAR Tips and Tricks

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Little Fish, Big Splash: Make Waves with these Guerrilla Marketing Basics

If you’ve kept up with the latest sales literature, you’ve probably run across the term ‘guerrilla marketing’ a time or two. Although the concept of guerrilla marketing was first popularized in the mid-1980s, the Internet revolution has really helped usher this approach into the mainstream.

Submitted by: mvessel on Mon. 07.14.2008
Filed Under: Solution Provider
Topic: Tips for Small Business Owners, VAR Tips and Tricks

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