Comments on: Honesty, Engagement & Outcomes: The Keys to CMO Success http://www.novell.com/prblogs/honesty-engagement-outcomes-the-keys-to-cmo-success/ News and commentary about Novell Fri, 03 May 2013 12:04:24 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Thor Johnson http://www.novell.com/prblogs/honesty-engagement-outcomes-the-keys-to-cmo-success/comment-page-1/#comment-198554 Thor Johnson Fri, 23 Apr 2010 18:02:51 +0000 http://www.novell.com/prblogs/?p=2298#comment-198554 Thoughtful article focused on outcomes, rather than actions in marketing. Made me look back into his archive for other of his insights.

Refreshing CMO talk, thank you.

Thor Johnson

]]> By: Richard Bliss http://www.novell.com/prblogs/honesty-engagement-outcomes-the-keys-to-cmo-success/comment-page-1/#comment-198410 Richard Bliss Wed, 21 Apr 2010 20:49:17 +0000 http://www.novell.com/prblogs/?p=2298#comment-198410 John,

As a Novell technology partner, we have been at the receiving end of Novell's increased marketing effectiveness at building the Novell brand, expanding Novell's presence into new areas, and bringing partners along for the ride to share.

Richard Bliss
SVP, Marketing Worldwide
GWAVA, Inc

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